Developing For Drug Discovery
Based in a 20 million euro facility and founded in 2013, BioAscent is a leading provider of integrated drug discovery services.
The Task
- Responsive Web Development
- Video Production
- Exhibition Material
We were approached by the team at BioAscent to design a fully responsive web design to showcase their market-leading drug discovery services, highlight the state of the art facilities and demonstrate the expertise within the team.
Responsive Web Development
Being a highly technical and scientific subject matter, it was important to make the top-level content easy to navigate, keeping the written copy concise with the ability to drill down deeper into the specific product details as required. Our creation of custom infographics helped users to visualise the various technical processes going on behind the scenes, coupled with animations to give a flavour of the clinical subject matter.
Video & Photography Production
Video production was commissioned as an integral part of the website content. The process involving location scouting for a deeper understanding of the client's needs before build up a narrative and storyboard sketch up. In this case, the time-on-site filming resulted in a collection of video assets for use on the website, social media, and beyond.
After a successful first visit to capture staff portraits of the science team, we were recalled to photograph the board of directors, resulting in a clean and consistent set of staff & board profiles on their site.
Collateral
We were also delighted to help the client develop their video exhibition stand, USB card drives, pens and other collateral.
